Cyril Cox.

Growth

isnt random.

cyril@cyrilcox.co

Hey I'm Cyril, a digital marketing freelancer. I help creator-businesses grow in followers and revenue.

Hey, I'm a digital marketing freelancer. I help creator-led businesses grow in followers and scale revenue.

highlights.

Orchestrate six-figures of influencer campaigns from brief to ROI.

COMPANY:

REDPATH TALENT

ROLE:

TALENT MANAGER

TIME:

2022-2024

approach.

Entering the world of influencer campaigns with an all-round approach. From audience growth, brand positioning, content creation and managing paid ads to client & campaign management and rate & legal negotiations.

results.

+750K

750K+

Supported follower growth

Six-fig+

Paid campaigns managed

100M

Platform views

Grow an omni-channel personal brand with 2 years of stagnant follower growth.

Grow an omni-channel personal brand that hasn't had follower growth in 2 years

COMPANY:

INVESTOR GIRL BRITT

ROLE:

ONLINE MARKETING MANAGER

TIME:

2024-2025

approach.

Audience growth isn't guesswork. It's iterative testing from a top-down approach: Message house, brand positioning, learnings from historical content data to deduct a winning content formula and learning the platform specific growth triggers. Within 4 months, I grew her Instagram from 240K to 330K followers with over 12M+ views.

results.

+120K

Follower growth

13M+

Content views

Lift sustainable sneaker scale-up Komrads over growth wall by solving conversion problem

COMPANY:

KOMRADS.WORLD

ROLE:

UX, DEV & GROWTH

TIME:

2023

approach.

Research : understand needs of customer and business/marketing logic (CAC, LTV). Additionally explore website UX / CRO.

CRO: Improved website conversion through redesign and validating Shopify theme

Paid advertising: new setup of paid social and paid search.
Owned advertising: new channels (SEO, Email, Channable).

Researched customer needs, established baseline (CAC, LTV) and mapped funnel.

Rebuilt Shopify theme according to research and validated results.

Setup new paid social and paid search campaigns.
Launched new owned channels: SEO, Email, Channable.

results.

+41%

Increased revenue YoY

+64%

Increased return on adspend

+23%

Increased website conversions

+19%

Increased average order value

about.

Mixing creativity with data and an excitement for problem solving in digital marketing.

Mixing creativity with data to solve complex problems in the digital marketing.

Cyril started in Amsterdam, in 2015 studying Communication and Multimedia Design. On to travel the world, 30+ countries in 10 years. He worked with clients along the way, scaling digital businesses all over the world.

And he's just getting started…